Air Max Day: Truth or Air
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ART & DESIGN DIRECTION / PRE-PRODUCTION / POST PRODUCTION
As a vital team member, I contributed to pre-art direction, set design, and styling for an impactful Air Max Day pitch. Additionally, I played a key role in pulling directors & talent. This collaborative effort secured approval for a compelling 3-part Episode series, exploring the myths and truths of iconic Air Max models alongside the launch of the new Air Max Dn. In charge of pre art direction, pitching, design direction, I crafted set props, carousels, and IG story, resulting in an immersive and historically accurate experience for Nike enthusiasts and historians.
EP 1: AM 90 Infrared
EP 2: AM Safari
EP 3: AM Plus
ART & DESIGN DIRECTION / PRE-PRODUCTION / POST PRODUCTION
As a vital team member, I contributed to pre-art direction, set design, and styling for an impactful Air Max Day pitch. Additionally, I played a key role in pulling directors & talent. This collaborative effort secured approval for a compelling 3-part Episode series, exploring the myths and truths of iconic Air Max models alongside the launch of the new Air Max Dn. In charge of pre art direction, pitching, design direction, I crafted set props, carousels, and IG story, resulting in an immersive and historically accurate experience for Nike enthusiasts and historians.
EP 1: AM 90 Infrared
EP 2: AM Safari
EP 3: AM Plus